Say goodbye to processed sugar & artificial sweeteners and hello to real & simple foods. #CHOOSEREAL
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Choose Real

Make the Choice

Processed sugar is not your only option. And thank goodness, because we know what you put into your family’s bodies is important to you. It’s important to us too. We’re choosing to swap processed sugar and artificial sweeteners for a real substitute: raw and unfiltered honey.

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Real Honey vs. Processed Sugar

1 in 10 Americans get 25% of their daily caloric intake from processed sugars

This excess consumption has been linked to obesity, type 2 diabetes and heart disease.

Unlike processed sugar, raw honey contains vitamins and antioxidants

It contains several B-vitamins, as well as A, D, E, K vitamins and antioxidants.

Processed sugar is a high glycemic index food

It means experiencing a sugar high and then crash. Raw honey is a low glycemic index alternative without the crash.
Your Secret Ingredient

Versatile & Real

You don’t need to sacrifice taste to kick the processed and artificial habit. Let honey be your go-to in your efforts to put only real ingredients on your family’s table. See all the ways honey can make it better.

Honey Hacks
Education for the Future

Make Good Food Choices Lesson

We believe that making wholesome food choices should start at an early age and form into a life-long habit. We've created this elementary-level, interactive lesson plan about making good food choices for growing minds and bodies. It's free to educators who are making a difference in so many lives.

Download Lesson Plan

#ChooseReal Recipes

Raw & Unfiltered

When we choose honey, we’re choosing benefits that go far beyond that sweet drizzle and complex flavour that’s all its own. Raw and unfiltered honey has natural vitamins, enzymes and pure, unadulterated goodness. Just make sure it has the orange label.
Learn the Difference